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Inspiring a Nation to #DoMoreGood

on 17/12/2014

The Nicest Job in Britain launched back in September. It reached out to all budding philanthropists looking to make a difference to 45 different UK charities over the course of 2015. Since the very start of the campaign, we have been overwhelmed by people's desire to help others. Over 70 inspiring video entries flooded in, rallying displays of support were shown and an impressive shortlist was drawn up.

After a day of interviews, Luke Cameron was chosen as the person to take on the role of National Philanthropy Manager. Something that certainly stood Luke apart was his good deed diary. After the death of a close loved one, Luke endeavored to honour their memory by carrying out a good deed each day. From paying for a stranger's petrol to giving out thoughtful compliments, Luke has kept a note of his good deeds and they have led to him being given the chance to carry out lots more of the same on behalf of UA.

Luke's story has provided some much-needed good news amongst national press as people across the country take notice of his actions. The Telegraph, The Daily Mail, itv news and Good Morning Britain are just a few of the news outlets that have highlighted Luke's mission so far. Read some of the coverage here:

Mail Online: http://www.dailymail.co.uk/femail/article-2874858/Luke-Cameron-does-good-deed-day-12-months-people-hate-it.html

The Telegraph: http://www.telegraph.co.uk/men/the-filter/11250866/Does-this-man-have-Britains-nicest-job.html

itv News: http://www.itv.com/news/2014-12-17/mans-good-deed-for-every-day-of-the-year-attracts-thousands-of-fans/

Good Morning Britain:


That do-good, feel-good feeling is spreading fast and it's what the Nicest Job in Britain set out to achieve.
We can't wait for Luke to kick off his country-wide mission to do more good in January and with all of the support he has already gained, we know it's going to be an amazing year.

#DoMoreGood

Team Update

Author: Team Update

General updates from the team at the Nicest Job in Britain!